Category Archives: Digital

This Is Fun.

We have a running joke about the ridiculous number of times we use the word “fun” while working on American Tourister. You know what’d be fun? If I had one of those little people counters that ticket takers use, and I clicked it every time we used the word “fun”. I’m pretty sure the count [...]

Also posted in Branding, Creative, Social Media | Leave a comment

Websites for the devices of tomorrow…

Where does the web live? Ten years ago we would have enthusiastically answered, “well, in my computer, OBVIOUSLY.” Then five years ago it became “it’s in my computer… but my phone, also.” Two years ago? Add tablets into the mix. E-readers. TV’s. Hand-held gaming consoles. There’s no reason to suspect it will stop there: why [...]

Also posted in Uncategorized | Leave a comment