October 18, 2023 / News

Boston Business Journal: Good News Tuesday: Ad Agency Scores Big

Thanks to our friends from Soccer Unity Project, Connelly Partners has been highlighted in the Boston Business Journal’s “Good News Tuesday” segment. The feature recognizes good deeds that make communities stronger.

Soccer Unity Project reimagines the power of soccer to build community, connect people from diverse backgrounds, and promote equity in youth play. The program annually serves 1,200 youth players and 750 adult players across Greater Boston.

The relationship began with a donation of office space in 2020, which has allowed Soccer Unity Project to host skill-building training, end-of-season gatherings, and more. It ensures the organization has a consistent meeting location, building familiarity among constituents and removing the financial stressor of rental space, which can be difficult for nonprofits. CP has also been a charitable workplace neighbor by offering industry expertise and promotional assets.

This is just one example of how corporate and nonprofit partnerships can work together for the community.  

Learn more about the partnership here.

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