January 20, 2023 / News
Yahoo! Finance: Marketing Efforts Resulted in $832 Million in Visitor Spending in Williamsburg Area Last Year
Exciting client news! The Williamsburg Tourism Council recently announced the success of its advertising over the last year. Williamsburg’s investment of $11.5 million in ad placements has influenced over 430,000 trips to the destination, generating over $830 million in visitor spending as a result. In addition, the Tourism Council’s advertising in 2022 reached 10 million households, a significant increase from 2021’s 4.4 million.
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