50-Person Irish Team Strengthens Leadership Ranks with Exec Bridging Strategy, Creativity, and Commercial Success
Connelly Partners is delighted to announce the appointment of Adam Brannigan as Business Director. In this new role, Adam will oversee the brand department, support new business efforts, and drive growth of the CP brand in Ireland.
A Decade of Through-the-Line Expertise
With over a decade of Through the Line expertise spanning TV, Out Of Home, digital and social, Adam is recognised for his ability to ensure big creative ideas translate seamlessly across every channel while staying culturally sharp.
Adam’s worked with some of the world’s most recognised brands such as Selfridges Group (Brown Thomas, Arnotts), Kerry Group, Dunnes Stores, Renault, Audi, ALDI, Bulmers, and Mitsubishi. He has a track record as a trusted Creative & Cultural Strategy Partner, helping brands refine their tone, positioning and content to build stronger connections with audiences.
Industry Leadership and Vision
Beyond client work, Adam has actively shaped the future of the Irish advertising industry. A former IAPI Board Member and Chair of Futureheads, he co-founded STEPS — a first-of-its-kind mentorship programme uniting clients and agencies. He continues to champion emerging talent, most recently leading a workshop designed to help mentees maximise the value of their mentoring relationships.
At a time when AI is reshaping advertising, Adam brings what machines cannot: instinct, empathy, and human connection. Known as the “calm pilot you want when turbulence hits,” he bridges strategy, creativity, and commercial success.
Connelly Partners’ Continued Growth
With a 50-person strong team in Dublin, Connelly Partners provides an end-to-end, full-service offering for Irish and global clients. The independent advertising agency continues to expand its leadership talent to meet the demands of a growing client roster, which includes Heineken brands Birra Moretti & Coors, The National Transport Authority and ESB & Electric Ireland.
Vaunnie McDermott, Managing Director at Connelly Partners, said:
“Adam is a brilliant addition to our leadership team. His expertise across every channel, his cultural awareness, and his proven ability to unite strategy with creativity will bring immense value to our clients. He has a natural ability to lead with empathy and clarity, which perfectly reflects Connelly Partners’ ethos and ambitions.”
Adam Brannigan commented: “Connelly Partners is an agency that puts people at the heart of everything it does — something I strongly believe in. This is an exciting opportunity to build on a culture of curiosity, integrity and empathy while helping clients navigate a rapidly changing industry. I’m thrilled to join such a dynamic team and to contribute to the agency’s continued growth and success.”
Additional Coverage:
IAPI: Irish Team Strengthens Leadership Ranks
AdWorld: Branningan Joins Connelly Partners as Business Director
