Dana Wantman, Senior Partner & Chief Client and Integration Officer

I missed the opportunity to study abroad in college. It was offered, I was just a bit too lazy, or maybe immature, to take advantage of it – one of my few regrets. You can’t go back in time, but when the opportunity to live and work in Ireland for a month through CP Abroad presented itself, I wasn’t going to miss out again.  

I was lucky enough to be part of creating the Abroad program and I was excited to see how it came to life. Putting the program on paper is much different than really experiencing it. The intention behind the program was a simple one. Create a program that would spark curiosity…live, learn, explore, be inspired, and bring all that back home to share with co-workers and clients.    

So off we went….

We booked short-term housing, sight unseen (for someone with control issues this was a very uncomfortable endeavor), in an area of Dublin called Sandymount, and boy did we nail it – walking distance to the CP Office, the beach, and a great little downtown area where the Pubs outnumbered the grocery stores 4-1. It truly felt like a storybook town.  

One of my favorite parts of this trip was getting to walk to work. Twenty-five minutes of calm and quiet walking through beautiful neighborhoods, with a cappuccino in one hand and an umbrella in the other. I love our office in Dublin – the location is amazing and there’s a great energy. It reminds me of the early days of the CP Boston office when we’d just yell to each other over desks. There’s still great energy in Boston, it’s just different with 80 people as opposed to 40. Getting to work with, meet and just “be” with the team was one of the key motivators behind the CP Abroad program. The team was incredibly welcoming to me and my family. We got great recommendations about what to see, where to eat, how to get around, etc…they made us feel like neighbors, not tourists.

I also had the opportunity to attend an IAPI event (Ireland’s version of the 4A’s). It was a recap of Cannes, and as a community what it would take to have a better showing next year. And rather than people lamenting that the judging was unfair, or that clients were too conservative or didn’t have big enough budgets, it was a discussion around what it would take to be better, to do better work and drive clients’ business… There truly is a close-knit and talented creative community in Ireland. I left feeling excited about what our team could do and how we can inspire the entire organization with the same focus on strategic and creative excellence.

But it wasn’t all work. We did all the touristy stuff too.

• We explored Dublin and the Irish Countryside
• Stayed at a beautiful resort with the most incredible gardens. Truth be told, visiting gardens wasn’t high on my list of priorities, but they were truly spectacular.  
• Played golf in Ireland (bucket list ✔️)
• Walked up the Arc de Triomphe. That’s a lot of steps.
• Shopped along the Champs-Élysees
• River cruised down the Seine
• Went up the Eiffel Tower (only to the second observation deck. Go ahead and judge me, that thing’s high.)
• Got lost in the neighborhoods of Paris. Breathtaking…
• Saw the Tower Bridge, Big Ben, Parliament, Piccadilly Circus
• Toured Kensington and Buckingham Palace
• Took a double-decker bus tour
• Shopped in Harrods
• Toured Stamford Bridge

I can’t look back on this trip without a tremendous amount of gratitude and appreciation.  A total immersion into a different culture, the opportunity to meet countless great people and hear their stories, and work alongside some incredibly talented people…. memories for a lifetime.  

I’m excited to bring those experiences and a renewed cultural curiosity back to Boston. 

We started CP Abroad with a simple premise. Create the kind of connections, experiences and curiosity that would inspire our team and benefit our clients. Mission accomplished.

Clióna Gallagher, Client Services Intern

Dear Future CP Intern,

My name is Clióna Gallagher and I am a final-year marketing student at the Technological University of Dublin. As I approach the end of my internship, I wanted to share some advice that I’ve gathered with anyone who is considering pursuing a career in the marketing and advertising field.

Throughout the course of my degree, my professors have consistently emphasized the importance of acquiring authentic industry experience via internships. They stressed that participating would ensure I gain priceless insights and expertise, equipping me to connect my academic learning with real-world scenarios upon my graduation. Engaging in an internship within the dynamic realm of marketing would enable me to discern the specific sector I aim to pursue in the near future.

During my internship at Connelly Partners, I was fortunate to engage in a diverse array of creative activities while also gaining a comprehensive understanding of the intricate dynamics behind nurturing client relationships. Working between the various sectors of the business allowed me to take a hands-on approach to my internship. Whether it be making my cameo debut in a client’s campaign shoot, or conducting exploratory research for a new pitch, I am confident I maximized the opportunities that were presented to me during my tenure here. Given the fiercely competitive and saturated nature of the marketing and advertising industry, it can be daunting to enter. However, the exposure that one gains from working with agencies such as Connelly Partners instills a profound sense of confidence in both oneself and the chosen career path.

Cheers!

Clióna Gallagher
Client Services Intern
She/Her

Anna Grace, New Business Intern

Dear Future CP Intern,

My name is Anna Grace, a recent graduate from Emerson College with a degree in marketing communications. When I was in college, I received advice from a professor about internships, stressing that they are “the cheapest way to fail successfully.” What I took from that is that you should try out an industry that interests you. After your experience, if you don’t like certain aspects of the industry you can pivot. It took me a couple of pivots to realize what skills I had to offer and how I wanted to build upon them.

Working in new business has allowed me to get a glimpse into what the advertising world looks like and how an agency runs. The pitch process is a lot like speed dating because the client meets with various agencies, who present their ideas and what they can offer. After the winning agency is selected, they work with the client to agree on a scope of work and then the team gets to work strategizing, concepting, and physically creating the campaign.  

Getting one’s foot in the door to the advertising industry is a great opportunity and accomplishment, but it can also be stressful. With Fall internship applications coming up, I wanted to write a letter of encouragement with tips for prospective interns from CP’s Summer interns.

Anna Grace
New Business Intern
She/Her

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Seek Out Human Truths

Jackson graduated from Kenyon College with a degree in English creative writing. He shares his experience of being “thrown into the deep end and working in tandem with other copywriters on projects” that challenged and excited him. As he settled into the internship, his goals and expectations were confirmed; he expresses how he “learned to abandon clichés and puns and instead passionately seek out human truths.” He urges those who are interested in copywriting to, “go online or to your local bookstore and buy old One Show annuals, and while you’re reading them, if you get a rush of dopamine that goes straight from the top of your head to the nerve endings in your fingertips, you’re heading in the right direction.”

Jackson Wald
Copywriting Intern
He/Him

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Form Relationships

Maya is a rising senior at Emerson College, studying visual marketing and design. Their passion for marketing bloomed when they took a commercial marketing class. She built a strong relationship with her professor, which turned into a mentorship. Maya acknowledges her mother’s wise words, “don’t ask, don’t get.” College is a space to grow and challenge your curiosity, “be courageous in class, make an effort to speak up and show up as your best self.” Seeking out a professor, mentor, or friend whose guidance you trust is helpful in the career journey. 

Maya Freeman
Strategy Intern
She/They

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Embrace Learning Opportunities

Emma is a rising senior at Boston University, studying Film, Television and Advertising. Prior to her current role at CP she worked in the paid social department in-house for SONY Music. She emphasizes that internships are a perfect way to learn about an industry that interests you. “Don’t be discouraged if you don’t have experience because an internship in advertising is attainable.” For those currently working in a marketing position or at an agency, there are learning opportunities everywhere. Keep an open mind and embrace every experience as an opportunity to grow. 

Emma Provost
Media Planning
She/Her

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Build A Strong Resume

Oceane is a rising senior at Suffolk University, studying Business Economics, Big Data and Business Analytics. She was most proud of presenting on the “deprecation of 3rd party cookies, which was the starting point and guide to creating a company POV on it” at CP this summer.  

Oceane affirms “having a solid resume is important and recommends working with career advisors to showcase skills that match the job description.” The advertising world intrigues her as she likes the “behind the scenes” aspect and appreciates the effort it takes to market a product or service.

Oceane Balya
Data and Analytics Intern
She/Her

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Take It All In

Jenny is a rising senior studying communications at Lasell University. She’s been drawn to production her entire life, as “it has a little bit of everything. I get to see all of the moving pieces come together to help people and collectively make something special and beneficial.” For those interested in production, it is helpful to have a basic understanding of what goes into a successful shoot, and how to edit videos and photos. Her biggest tip for incoming interns is to “take in as much as possible. You may not find your passion in advertising, but be observant and think outside the box and it just might lead you to what you love.”

Jennifer Frechette
Production Intern
She/Her

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An internship or any experience, whether it’s trying a new restaurant or traveling to a new place really is what you make of it. Remember the hardest part is showing up. Feed your inner creativity, lean on people you trust and question everything with intent.

If you’re someone who values empathy, ambition, integrity and curiosity join Connelly Partners and explore what it’s like to work in the advertising world. 

Best,

Anna