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Authenticity.

We believe that humans should be the ones to tell your story.

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Trust.

We find impactful voices that carry weight with consumers.

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Connection.

We make consumer interactions conversational, not transactional.

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Validation.

We build credibility and help you stand out from the crowd.

a woman taking a picture of a tree

Why Influencer Marketing?

Influencer marketing is all about harnessing the power and authenticity of the human voice to influence consumer perception and purchasing decisions. We help brands build a strategy that fosters consumer trust and leverages the strength of the human connection to drive business.

CASE STUDY 1

Williamsburg Tourism Council

CASE STUDY 1

Williamsburg Tourism Council

We work with Visit Williamsburg in a fully integrated capacity - from paid advertising and social media to video production and creative - but influencer marketing has been a particularly key component of our strategy for the destination. As we look to highlight the many facets of Williamsburg, influencers offer us an opportunity to showcase the area through real-life experiences, authentic storytelling, and beautifully shot content.

To date, our influencer program for Williamsburg Tourism Council has resulted in:

56M+

campaign impressions

3M

campaign engagements

27K+

new instagram followers

17.9K+

website sessions from our marketing

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CASE STUDY 2

Gorton's Seafood

CASE STUDY 2

Gorton's Seafood

Between collaborating with reality TV star and budding chef Antoni Porowski, activating micro influencers to create a diverse array of seafood recipes, and exploring the viral nature of TikTok, we’ve worked with Gorton’s Seafood to partner with influencers of all sizes to garner brand awareness and gather high-quality content across a variety of social media platforms.

To date, our influencer program for Gorton's Seafood has garnered:

7.8M+

impressions

435K+

engagements

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CASE STUDY 3

al fresco

CASE STUDY 3

al fresco

Every month, we work with a highly-curated group of food and lifestyle micro influencers to create recipes and visual content for al fresco chicken sausage. Through our efforts, the brand has collected a library of delicious recipes and food photography that it can use across its social channels and website. The creativity of our influencer partners especially shines through on the recipe section of al fresco’s website, which boasts a robust collection of the dishes they’ve conjured up in the kitchen.

To date, our influencer program for al fresco has resulted in:

1.2M+

impressions

69K+

engagements

6.59%

average engagement rate

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our clients.

want to learn more?

We love sitting down with brands to discuss ways to amplify their products and services through influencer marketing. Shoot a note to Alyssa Stevens, Director of Influencer Marketing, and she'll get the ball rolling...